Third Reich - Certificate of Honor for Voluntary Service in the WHW 1938/39 for a Man
This Certificate of Honor for Voluntary Helpers of the Winterhilfswerk (WHW) 1938/39 represents a significant testimony to National Socialist social propaganda in the Third Reich. This large-format certificate (26 x 38 cm) was awarded to a male helper who had been particularly committed during the 1938/39 collection period.
The Winterhilfswerk des Deutschen Volkes (Winter Relief of the German People) was officially founded on September 13, 1933, by the Nazi regime and rapidly developed into one of the largest welfare organizations in the German Reich. Under the leadership of Erich Hilgenfeldt, who served as Reich Commissioner for the WHW, the institution organized extensive fundraising campaigns annually from October to March. The stated goal was to support needy "Volksgenossen" (national comrades) with food, coal, clothing, and other essential goods during the winter months.
The collection period of 1938/39 fell during a particularly significant phase of German history. After the Anschluss of Austria in March 1938 and the Munich Agreement in September of the same year, followed by the occupation of the Sudetenland, the German Reich had expanded territorially considerably. During this time, the WHW served not only charitable purposes but also as an important instrument for demonstrating the supposed "Volksgemeinschaft" (people's community) and mobilizing the population for the regime's goals.
Voluntary helpers formed the backbone of WHW collections. They were responsible for various tasks: collecting monetary donations in the streets and at doorsteps, selling WHW badges and postcards, organizing local events, and distributing collected goods to the needy. The activity was formally voluntary, but in practice, there was considerable social pressure to participate. Those who refused to support the WHW faced professional and social disadvantages.
The awarding of certificates of honor served several purposes: on the one hand, it was meant to maintain the motivation of helpers and acknowledge their efforts, and on the other hand, to encourage other citizens to collaborate. These certificates were produced in various designs and typically bore the WHW logo, National Socialist symbolism, and the signature of local or regional functionaries. The present certificate was folded once in the middle, suggesting it may have been sent by mail or stored in a smaller format.
The design of such certificates of honor followed the artistic conventions of the Nazi era. Depictions of workers, farmers, and families were common, visualizing the propagandistic idea of the "Volksgemeinschaft." Germanic or medieval motifs as well as decorative scripts were also widespread, intended to establish a connection to German cultural history.
The WHW collected enormous sums during its existence. For the 1938/39 period, revenues are estimated at approximately 417 million Reichsmarks. However, these funds were not used exclusively for charitable purposes. A significant portion flowed into the general state treasury and thus indirectly served rearmament and war preparations. The distribution of aid also followed racist and political criteria – Jewish citizens and others classified as "alien to the community" were excluded from support.
After the outbreak of World War II in September 1939, shortly after the collection period documented here, the WHW was instrumentalized even more strongly. It now also served to provide for war victims and maintain morale on the "home front." Propaganda increasingly emphasized the alleged willingness of the German people to make sacrifices.
Today, such certificates of honor are important contemporary historical documents that provide insight into the mechanisms of National Socialist rule. They demonstrate how the regime mobilized, controlled, and appropriated the population for its goals through seemingly harmless charitable activities. The preservation and scholarly evaluation of such objects contributes to understanding the functioning of totalitarian systems and serves as a warning to remain vigilant against the instrumentalization of solidarity and social engagement for political purposes.